It is a basic design that shows everyday life, I love my jeans I use it almost everyday. I feel the knife should be an item to be used a lot.
What does your design show?
It shows that it is a thing everyone knows when they see the logo. So to have my favorite knife in my favorite pants just makes my day.
What is the unique idea about your design?
I think the uniqueness is already just having the Swiss knife.
Is there a special story behind your design?
Like I wrote before, this knife is an everyday knife to be used and not to be hidden, and the fact is I don't know anyone whose jeans are left in the cupboard longer than two days. So should it be with the knife.