Your Swiss Army Knife 2016

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Mountainpasture
Symbolising Switzerland and its mountains and nature.
1/5

Solution

The design represents Switzerland and its nature as well as the long traditions of both farming in the mountains and Victorinox as a brand/product.

What is the story behind your design?

Thinking of Switzerland, one of the main things that come to my mind are mountains and nature. I remember spending our holidays in the mountains when I was a kid, hiking up and down and seeing/passing a lot of big cows on the mountain pastures with these big nice bells around their neck. Whenever they moved you could hear the bells ring. This design should symbolise Switzerland, highlight the long tradition of both, cows/farming in the mountains and Victorinox.

Is there a connection between your design and the Victorinox brand?

Yes

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.

Done.

Have you used any third-party material? Even if you've modified or combined it, please know that in this project no stock is accepted. See "mandatory requirements" (in the Brief) for details.

No.

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