ANT story
1/8

Solution

An ant crawling over a juicy watermelon - a classic summer scene. I want to bring the feeling of a lazy summer afternoon at a picnic table where the little "friends" delicately sneak to join the party ;)

Which animal(s) did you choose as a visual and why?

Ant - I chose an ant because they can be found in every region and everyone can relate them to their culture.

What culture or region does the animal stand for?

The ant doesn't stand for any particular culture or region and this is one of the main resons I chose it. They're world wide tavelers that can be found all over the globe. Ants are smart, strong and integral part of the eco system.

What story does your design tell?

Lazy summer afternoon at a picnic table where the little "friends" delicately sneak to join the party ;)

What style did you choose for your design and why?

Illustrative and bold. Simple shapes and bright colors.

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.

I'm from Bulgaria and I live in USA. I chose an animal that averyone can relate to.

Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)

No

To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).

"Hi! My name is Yanina :) I'm from Bulgaria and live in USA. I work as a graphic designer since 2008. I tried to create a design for Victorinox that is fresh and fun. I chose an ant because they can be found in every region in the world and everyone can relate to them."

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