The Amazon rainforest, also known in English as Amazonia or the Amazon Jungle, is a moist broadleaf forest that covers most of the Amazon basin of South America. This tropical forest in the Americas is consistently more species-rich than the wet forests in Africa and Asia. Amazonia have unparalleled biodiversity, constituted by the largest collection of living plants and animals in the world. As artists and designers, we find in this jungle a lot of inspirations, a symphony of shapes and colors in the geography, the animals, the plants, the flowers... for this reason I decided to develop a series of illustrations called "Amazon birds", in which I represent three emblematic Amazonian birds.
Which animal(s) did you choose as a visual and why?
I choose the Tunky or "cock of the rock", because is a very beautiful bird, They are found in tropical rainforests, near its preferred habitat of rocky outcrops. The males plumage is bright orange and the males have a prominent half-moon crest that characterizes them. Is a shy creature, so, very hard to see. I had the opportunity of see one once, that's why I wanted to representate that special moment.
What culture or region does the animal stand for?
South American culture (rainforest regions).
What story does your design tell?
This design aims to represent the courtship dance of the Tunkis, where the male uses the crest to adorn his picturesque movements.
What style did you choose for your design and why?
The particular graphic style of this work was inspired by the captivating and colorful "Molas", beautiful textile art manifestation of the Kuna Yala people in the Central American Caribbean. Through it they represent the animals and plants surrounding them, full of colors and symbology. In this case I did my own "mini Molas" of southernmost birds, near where I am living.
Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.
Mérida – Venezuela.
Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)
Everything is 100% my own creation.
To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).
Hi! I'm Gus, a 35 years old male living in Mérida-Venezuela. I work here as designer since the early 2000s. I created series of designs for Victorinox, cause I have an emotional relation with the brand. Like a true nature lover, I always have my Victorinox accompanying me in my trips into the mountains or jungles of this side of the world since I was a child. These designs are representation of colorful memories, looking for a modern touch with strong palettes and simple, harmonious shapes.