The Brave Ram
The Brave Ram, wearing a traditional romanian pattern on the horns.


The Brave Ram, wearing a traditional romanian pattern on the horns.

Which animal(s) did you choose as a visual and why?

I choose for my design the ram, because it's a wide-spread animal in my country, but also a very respected one. It simbolises braveness , masculinity and competitiveness.

What culture or region does the animal stand for?

The ram is very spread on hill and mountain areas of my country.

What story does your design tell?

The ram has a very strong character, establishing a dominance hierarchy through fighting, threats and competitiveness and simbolises braveness, energy and masculinity. The geometrical pattern on the horns represents a traditional romanian pattern.

What style did you choose for your design and why?

The style I used for my design is traditional ink drawing.

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.


Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)

No, I didn't used any third-party material.

To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).

Hello! My name is Ioana Zdralea, I am 30, and I live in Bucharest, Romania. I work here as an illustrator , architect and designer . I created this design for Victorinox in a traditional ink style, choosing the ram as a simbol of braveness, energy , competitiveness and masculinity.

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