A kid dressed up like a frog (the Morelet's tree frog), camouflaging with the rainforest environment.
Which animal(s) did you choose as a visual and why?
The Morelet's tree frog of black-eyed leaf frog (Agalychnis moreletii), a little frog which inhabits the rainforest and tropical moist forests in Mexico, and some countries in Central America (Guatemala, Belize, El Salvador and Honduras). I chose this animal for it's vibrant colors, so distinctive of the tropical rainforest.
What culture or region does the animal stand for?
Mexico and Central America
What story does your design tell?
It's a playful design where a kid disguises as a black-eyed frog.
What style did you choose for your design and why?
A vectorial illustration in flat colors, to achieve a vibrant and clean palette.
Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.
Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)
No. I own all the characters and elements used in this design.
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Salvadoran illustrator and graphic designer currently based in Madrid.