Cut the line - free the fish
Catch and release fishing
1/8

Solution

Swiss army knife is a tool that a lot of fisherman use. Cut the line is a message - have fun catch fish but release them, be happy and keep the nature.

Which animal(s) did you choose as a visual and why?

Fish

What culture or region does the animal stand for?

...

What story does your design tell?

Illegal fishing is a problem in my country - I like fishin, I'm paying my fishing tickets so I think that we shoud try stoping illegal fishing any way we can. As a designer that's my way to show my opinion.

What style did you choose for your design and why?

...

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.

...

Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)

No

To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).

Hi! I am Ilina, I am 27, and I live in Bulgaria. I work here as a designer since 2011. I created this design for Victorinox cause I think it's just cool.

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