Life of cheetah which watching and preparing to hunting.


Life goes quickly. Cheetah remind us to keep focus on our direction and our goal, and then act faster and flexible to reach our dreams.

Which animal(s) did you choose as a visual and why?

Cheetah, because the cheetah is a very beautiful animal. It’s a symbol of speed, survival, passion, progress, assertion, ability to focus intently on something for a short period of time, maneuverability, flexibility, opportunity, and adaptability. We can get so many spirit from the cheetah. The other reason why we choose the cheetah, is because cheetah is one of the endangered animal . So we must save this amazing cat from the extinction.

What culture or region does the animal stand for?

A cheetah is a big cat which lives in Africa and parts of Iran.

What story does your design tell?

Front : Scenery of African savana that were shaped as cheetah head. It describe the deadly comouflage of cheetah. Cheetah is always preparing the strategy before hunting. They will choose the prey that will be hunted and lock to keep watching it then they wait the right times to hunt it. Back : illustration of cheetah which is choosing and watching their prey before hunting.

What style did you choose for your design and why?

vector illustration with negative space style.

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.

Already filled out country of origin.

Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)

No use any third-party material

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