Here in Brazil we have a city called Aracaju, which is located in the state of Sergipe. The city's name is due to huge cashew trees where macaws landed to rest and feed.
Your Swiss Army Knife 2017
Solution
Which animal(s) did you choose as a visual and why?
Macaws, because they are very symbolic birds in Brazil.
What culture or region does the animal stand for?
Found in Brazil.
What story does your design tell?
I represented the bird and one of the fruits that likes to food (cashew and its nuts). Also I did a tribute to Brazilian town called Aracaju, which symbolically represents the bird and the fruit that I painted.
What style did you choose for your design and why?
Watercolor painting, because it is original and shows my artistic representation.
Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.
Brazil.
Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)
No, everything is 100% mine.
To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).
"Hi! I am Luciana, I am 41 years old, and I live in Sao Paulo, Brazil. I work here as a designer since 21 years. I created this design for Victorinox because this beautiful bird is very important symbolic in our country."
© All rights reserved to: Luciana