The Kingfisher, one of Britain's beautiful birds!


I aimed to show off one of the UK's most colourful birds, by covering the design in bright and bold Kingfishers!

Which animal(s) did you choose as a visual and why?

I wanted to select an animal that is well known in Britain, but is also a colourful species recognisable globally. I have drawn the Common Kingfisher which can be seen in across Britain, and also has a cosmopolitan distribution across the world.

What culture or region does the animal stand for?

I have represented Britain by drawing one of our most colourful birds, the Common Kingfisher. However varying species can be seen across the world, so can reflect many places and cultures.

What story does your design tell?

I don't have a particular story for this design, I just wanted to draw a beautiful and colourful bird.

What style did you choose for your design and why?

I chose to hand draw the Kingfishers and colour them digitally so that I could achieve the detail and bright colours necessary to depict these beautiful birds.

Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.


Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)


To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).

Hello, my name is April, I am 28, and I live in Liverpool, UK. I am an Architect turned Illustrator. I created this design for Victorinox because I love drawing colourful animals, in particular our feathery friends!