One's fun and the other's tough.
Your Swiss Army Knife 2017
Which animal(s) did you choose as a visual and why?
Bulldogs. Fun side and tough side.
What culture or region does the animal stand for?
America, the streets.
What story does your design tell?
One side fun, one side tough.
What style did you choose for your design and why?
Hand-drawn. It conveys the approach I was going for.
Please make sure you have filled out your country of origin in your profile! It’s important that the regional Victorinox team understands the cultural background of your design.
It is filled out.
Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock material is accepted. See “Guidelines, regulations & comments” (in the brief)
To be featured on facebook as the Victorinox "Pick of the Day" please write a short statement about you (see more details in the brief).
Steve "SteveOramA" Wilson is an art director, illustrator and designer.