My idea presents the most characteristic elements of Metepec "Pueblo Mágico" (magic town).


In the front I present the most recognized church in the town known as "El Calvario" and in the back a synthesis of the most known craft "Árbol de la vida", recognized all over the world, that has on each different presentation (depending on the artisan that crafts it) the most detailed and beautiful clay pieces that tell the stories of the beautiful country that is Mexico, as well as the story of the creation of the human king (in a religious way).

Which place, city and country is featured in your design? (place/city/country)

El calvario, Metepec, Mexico

Describe why you have chosen this place as a visual? What story does your design tell?

This place is the womb of the "arbor de la vida" craft, famous all over the world and as Mexican as the tricolor flag.

To be featured on social media as the Victorinox "Pick of the Day", please write a short statement about yourself (see more details in the brief).

Hello! My name Paola Osornio and I am 21 years old. I live in Toluca, México where I study Industrial Design and have been developing my career for 2 years. I created this design for Victorinox because I think Mexican crafts are something valued all over the world and have a special, deep meaning and so many beautiful colors that represent the richness of this country.

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Have you read the" Guidelines, regulations & comments" section in the brief and is this your original work?