The main goal of the proposed design is to make the viewer perceive the essence of the surrounding environment and catch a glimpse of some details. On the front side the illustration is all about scale - it gives the impression as if you are high in the forest and overlooking the monastery through the trees. The illustration on the back frames a closer look, as if standing at a tower opening. There you can see a small portion of the main building and two domes in front. The aim was to leave room for the logo to "breathe" on the front, and leave the back for specific details from the complex. Nature remains as constant element in both illustrations - as surroundings on the left side and as a background on the right side.
Your Swiss Army Knife 2018