Ice Ice Baby!
A world-wide all-time classic for young and old - Ice Cream!

Solution

Hey! I'm Pauli, a 30 year old designer based in the eastern, flat part of Austria (yes, there is a flat part). The last years more and more ice cream producers appeared on the market. There is forming some kind of "Craft-Ice-Cream" scene all over the globe, like it happened before with beer. These producers often focus on regional products to flavor their ice cream with. IMHO this is a very positive and refreshing way to create outstanding, regional powered food for a non-specific target group.

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