
Love Your Laundry
Product Innovation for ConfidentialWinner Selection
- 25Contributors
- €600Per contributor
jovoto is the creative workspace of the future; An open innovation platform where creatives, designers and innovators work together to solve design challenges for top global brands. It’s brainstorming at internet scale and we call this process Crowdstorming.
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Laundry – it’s definitely not a labor of love! Much rather a never-ending daily chore that we’re all too familiar with. And it’s always the same: time-consuming and tiresome. A bit of a nuisance.
Miele, the internationally renowned manufacturer of high-end domestic appliances – including washing machines and tumble dryers – needs your help to add new inspirational chapters to the old laundry story.
Your challenge, should you choose to accept it, is to rewrite the old wash cycle process, by adding unexpected twists and fresh ideas that will impact the way we do our laundry in the future!
Break the cycle with your ideas!
The wash cycle process has numerous phases. It begins when you take off a worn garment and put it in the laundry basket. It finishes when that garment is freshly ironed and ready to wear again. And a lot happens in between. Miele is looking for ways to make the typical laundry journey easier, more effective – and maybe even enjoyable.
Add inspiration, innovation and improvements to the whole wash cycle process. Your submissions can include anything: a practical product, an amazing accessory, a new service or any other smart solution.
Winner Selection
Winner Selection
Winner Selection