It's about an metaphorical expedition where 3 friends are in an epic journey - LIFE


The metaphorical connotation: - the ice cave represents a great future, destiny, results of hard work. The first layer of snow, the front view, represents the present, the road, hard work and the ice cap represents the challenges of life, big walls in life.

What is the STORY behind your design?

The principal character represents each of us. The ones that are able to risk everything to fulfill their lives. And to do that you have to endure a lot of things in life, in this case the challenges of life are represented by ice cap, and the ice cave represents the direction of life, the path, a great future if you follow your heart and instinct.

What makes your idea DIFFERENT to any other limited edition vodka?

Human aspiration

Is the design 100% created by you or is there anything we should know about any third-party material used?


Are you applying for the Client’s Choice Professional Award (yes/no)? If so, please answer the following questions.

Yes. For the new design on a white background please see slide 4.

Q1: The printing on the bottle: Number of screen printing stations needed?


Q2: For each of the two labels: Number of channels in offset printing, screen printing, flexo printing (special finish) and hot foil embossed printing?

Screen Printing; 3 colors

Q3: The lid: Number of colors needed?