The Old Sailor
An icebreaker makes it's way through the arctic sea, leaving beautiful trails behind.
1/8

Solution

I've always been fascinated by the trails left behind by the ice-breaking ships. With my design i wanted the floating blocks of ice to tell the story of the old sailor who looks fearlessly at the horizon, ready for yet another voyage.

What is the STORY behind your design?

An ice-breaking vessel is making it's way through the arctic, leaving behind beautiful trails that line up to make the portrait of an old sailor looking at the horizon.

What makes your idea DIFFERENT to any other limited edition vodka?

It's got soul. It's poetic. It tells a story. It's connected to the brand by having an arctic/icy theme. It's appealing to the target group by being manly and adventurous.

Is the design 100% created by you or is there anything we should know about any third-party material used?

yes

Are you applying for the Client’s Choice Professional Award (yes/no)? If so, please answer the following questions.

Yes,

Q1: The printing on the bottle: Number of screen printing stations needed?

Full printing on bottle. Gradient from blue to white.

Q2: For each of the two labels: Number of channels in offset printing, screen printing, flexo printing (special finish) and hot foil embossed printing?

4 x offset colors

Q3: The lid: Number of colors needed?

Just one

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