Arctic Legends
Honor the lives of those who gave their hearts to the arctic world
1/5

Solution

Wodka Gorbatschow’s kit is composed by: - 1 Bottle (black or blue lable) - 1 Box with the legend’s illustration - 1 Historical review - 1 Collectable card We picked Adrien de Gerlache to exemplify the concept. De Gerlache was always passionate about exploring. His passion took him to travel around the world. ven though his greatest achievement was an exploration to the south pole, he also made a big number of explorations in the arctic region across the years. www.south-pole.com/p0000083.htm

What is the STORY behind your design?

The name “Arctic legends” makes reference to the explorers who dedicated their efforts and lives to go further. Heroes who gave their hearts and lives to the exploration of the polar world. We know how mountain and ice always represent cold. But this explorers faced not only this extreme conditions but also the freezing loneliness and struggles they lived in a strange new environment for us to be able to expand our horizons and get to know this beautiful and amazing white world.

What makes your idea DIFFERENT to any other limited edition vodka?

Our design is based on the specific focus Wodka Gobatschow has about the arctic experience. The interaction between product and user is vital. We didn’t wanted to create a design that was only beautiful. Artic legends is all about the story. About the user experience. Limited editions are created to give user not only a great product but a great experience as well.The “Artic Legends” edition was created as we wanted the bottle to embody a character in order to build a strong user-product link

Is the design 100% created by you or is there anything we should know about any third-party material used?

The design was 100% created by all the collaborators as a team (All of us from Colombia). Commercial free use fonts were selected

Are you applying for the Client’s Choice Professional Award (yes/no)? If so, please answer the following questions.

No

Other entries in this project