Which problem is solved by this idea?
making mobile.de job offers known, reaching possible candidates where they are most, through these flexible & mobile adds, and getting more applications
How does your idea solve the problem?
with an ambiguous campaign first! dealing with the issue of arriving and having life goals such as a good job! and with the website in the second step, with the possibility to apply online directly!
Which measures are necessary to realize your idea?
first cost efficient signs, stickers, flayers...and people who distribute them second a microsite (with these questions and answers in form of the different job offers)
What's the benefit for the target group?
people are animated to rethink their job life! and with the question part this goes more in detail...they can find out more about their preferences and finally find fitting ways at mobile.de