Your Next Job

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Read the BriefSee all IdeasParticipants
Viewing published ideas, sorted by popularity.
your next seat
your next seat
1/5

Solution

place car seats all over the city in unexpected situations:

in a garden and substitute the benches for car seats
in the subway the interior of a car will be your waiting seats
at the cinema,
on a bus stop

you are waiting for the bus seated on one of these unusual recreations and when you least expected someone will bring you a tea with a chinese cookie ..... inside you will have a teaser for look your next seat and a Qr code that will link you to your future : mobile.de oportunities page. Here you can see the work atmosphere, interviews and a submition form for your job apply .....

the future is on you .....

Which problem is solved by this idea?

get the job apply awareness and easy to achieve

How does your idea solve the problem?

more visibility means more talking and more opportunities

Which measures are necessary to realize your idea?

place the seats in strategical places and in some of them a digital display

What's the benefit for the target group?

a new vision of the brand, a new way to apply to a job, more visibility and at the end, a confortable place to rest

Comments

Show older comments (27)
Janne
Janne
over 8 years ago

Hm, funny idea - but don´t your car seats promote the car sale aspect rather instead of the job facilities?

joanaf
joanafowner
Janne
over 8 years ago

hi janne thankxx for your comment and let me see if I can answer you properly, you are right about the car sale aspect witch is not bad because one of the aspects is to make the brand visible and let the moste people possible aware of it's presence so this will be an easy way to make a quick relation between the brand commerce and the future employers. 2nd the aim of this project are the beneffits of a dynamic working ambient and I think this type of comunication is very dynamic and funny we will connect with a higher range of people in moments of lesure or transportation moments were they are more available for getting new experiences and news well I think is that ;-))

ellkent_knows
ellkent_knows
over 8 years ago

Hi Jo, Maybe you could combine the car seats with something special and unique that push people to sit there,... like placing them next to a massage sit in a shopping center and give them far better massage future,... because looking at the videos provided for this contest, mobile.de encourage healthy working,.... just a though,... and you could then maybe already have a communication tool set right on them or at least in the place where they are so that the connection can be made easily,...

joanaf
joanafowner
ellkent_knows
over 8 years ago

well I pretend to make something like give information about the jobs or something more recreative but your massage idea is very good I don't know if that will increase the budget ;-))

ellkent_knows
ellkent_knows
ellkent_knows
over 8 years ago

Not really, I think the extra information can be included cost effectively with no budget increase, unless what you have in mind is too expensive,... just try something simple, yet creative! .... keep it up!

Giant
Giant
over 8 years ago

mmh, sonysonic works also with seats, maybe work together..., btw i like the idea with the seats

joanaf
joanafowner
Giant
over 8 years ago

thankxx a lot ;-))

Jess
Jess
over 8 years ago

Have a look at the feedback mobile.de under the briefing here: http://your-next-job.jovoto.com/briefing#comment_340578 or take a look at the blog post! Think about ways you can directly reach your target group and get them informed about their job oppertunites.

joanaf
joanafowner
Jess
over 8 years ago

thankxx Jess I will do that ;-))

Britta
Britta
about 8 years ago

Hey joanaf, a lot of valuable feedback here. I'm curious how you gonna include it and develop your idea further.

joanaf
joanafowner
Britta
about 8 years ago

yes I'm waiting for my partners to come along to see what we are going to do ;-))

paolaoliva
paolaoliva
about 8 years ago

That's a great idea!!!! I think that this kind of approach can have a lot of success!! Great Joana!! :-)

joanaf
joanafowner
paolaoliva
about 8 years ago

thankxx a lot Paola ;-))

CYGAD
CYGAD
about 8 years ago

Great idea! I like the second slide, haha it will be funny and will attract much attention. On the first slide I would make the brand a bit smaller and the slogan a bit more important. "Your next seat " is good idea!

joanaf
joanafowner
CYGAD
about 8 years ago

ok I'll do that but the slides are only to exemplify teh concept ;-))

Elina
Elina
about 8 years ago

I like concept! I look forward to the development of your idea!

joanaf
joanafowner
Elina
about 8 years ago

I'll do it tomorow thankxx Elina ;-))

mikaR
Michael Riener
about 8 years ago

Funny and interesting concept! :-)

joanaf
joanafowner
Michael Riener
about 8 years ago

thankxx ;-))

Kraigher
Kraigher
about 8 years ago

i think that is really nice idea :)

joanaf
joanafowner
Kraigher
about 8 years ago

thankxx a lot ;-))

jfurtado
jfurtado
about 8 years ago

there are great principles in your idea. waiting for updates :) i

joanaf
joanafowner
jfurtado
about 8 years ago

thankxx ;-))

StDOBREV
StDOBREV
about 8 years ago

Good analog, I like the idea! :)

joanaf
joanafowner
StDOBREV
about 8 years ago

thankxx a lot ;-))

sadp
sadp
about 8 years ago

restfull image

joanaf
joanafowner
sadp
about 8 years ago

yes indeed but not mine ;-))

LisaMie
LisaMie
about 8 years ago

Ich bin beeindruckt... Ein Super Konzept...

joanaf
joanafowner
LisaMie
about 8 years ago

thankxx a lot ;-))

FilipGavril
FilipGavril
about 8 years ago

this is a great idea ! congrats Joanaf!

joanaf
joanafowner
FilipGavril
about 8 years ago

ohhhh thankxxx for the compliment it means a lot ;-))

wycich83
Piotr Wycichowski
about 8 years ago

hehe :) very solid idea I like it! :)

joanaf
joanafowner
Piotr Wycichowski
about 8 years ago

thankxxxxxx ;-))

Architempo
Architempo
about 8 years ago

Well done, Joana!

joanaf
joanafowner
Architempo
about 8 years ago

thnakxx a lot ;-))

Xavier
Xavier Iturralde
about 8 years ago

Great work joanaf!!! Like it a lot!!! You know that I love it!!! Good luck!!! :)

joanaf
joanafowner
Xavier Iturralde
about 8 years ago

thankxx Xavier ;-))

nimerencu
nimerencu
about 8 years ago

Cool, i like it!!!

joanaf
joanafowner
nimerencu
about 8 years ago

thankxx ;-))

wl004a084
wl004a084
about 8 years ago

Good luck. Vote for u.

joanaf
joanafowner
wl004a084
about 8 years ago

thankxx a lot ;-))

christinalu
christinalu
about 8 years ago

Great concept!! :)

joanaf
joanafowner
christinalu
about 8 years ago

thankxx ;-))

Wanda_Tag
Wanda_Tag
about 8 years ago

Super strong idea!

joanaf
joanafowner
Wanda_Tag
about 8 years ago

thankxx a lot wanda ;-))

Mi5hel
Mihai Angelescu
about 8 years ago

:)) funny one. i love how guerrilla campaigns work, imo this is stunt publicity and one can't go wrong with it. good job joana

joanaf
joanafowner
Mihai Angelescu
about 8 years ago

thankxx a lot MiShel ;-))

teigan
teigan
about 8 years ago

there is no real idea here. it's just a visual idea to display carseats outside of cars. okay, some people stop to look. but there really is no logical follow through other than handing people an invitation to a website that may not apply to them at all. there is no integrated connection to targeting future employees. but your idea is no worse than the other car seat ideas in the contest which are rated higher. so i shouldn't feel guilty about rating your version high as a fitting mockery of the incapability of jovoto community to rate either fairly or sensibly.

joanaf
joanafowner
teigan
about 8 years ago

welll thankxx for the rate ;-))

donner_mayer
Sibylle Donner-Mayer
about 8 years ago

Really good idea Joana. I think the digital displays are a important thing to inform the waiting people. also important for the success is the surrounding where you place your seats. Maybe on the campus of an univerity.

joanaf
joanafowner
Sibylle Donner-Mayer
about 8 years ago

thankxx ... yes the idea is to put them near to the target ;-))

mikaR
Michael Riener
about 8 years ago

Super joanaf! Congratulations! :-))))))

joanaf
joanafowner
Michael Riener
about 8 years ago

thankxx a lot ;-))

Platina
Platina
about 8 years ago

congrats joanaf !

joanaf
joanafowner
Platina
about 8 years ago

thankxx a lot and it's joana if you want ;-))

Xavier
Xavier Iturralde
about 8 years ago

WOOOOHOOOOO YOU MADE IT!!! YEAH!!! CONGRAAAATS DEAR JOANAF!!!! :)

joanaf
joanafowner
Xavier Iturralde
about 8 years ago

YESSSSSS I wasn't expected I was in 20th place the last time I checked so I was surprised with jovoto message ;-))

paolaoliva
paolaoliva
about 8 years ago

Congratulations dear Joana...amazing job!! :-DD

joanaf
joanafowner
paolaoliva
about 8 years ago

thankxxx Paola ;-))

Ruven
Ruven
about 8 years ago

YEHAA Joana!!!! Congratulations!!! GREAT WORK! :D

joanaf
joanafowner
Ruven
about 8 years ago

thankxxx team ;-))

wycich83
Piotr Wycichowski
about 8 years ago

Congratulations! =))

joanaf
joanafowner
Piotr Wycichowski
about 8 years ago

thankxx a lot ;-))

DENKdifferent
DENKdifferent
about 8 years ago

Very cool and special idea! Congratulation to your victory! ;)))

Wanda_Tag
Wanda_Tag
about 8 years ago

Congrats Joana!!!

Architempo
Architempo
about 8 years ago

Congrats,Joana!

FilipGavril
FilipGavril
about 8 years ago

so glad for you Joana ! congrats ! :D

danjohal
danjohal
about 8 years ago

Congratulations Joana :D

alexandru_coman
Alexandru Coman
about 8 years ago

Congrats Joana! ;)))