A curated team of top talent created a new packaging design communicating exclusivity, premiumness, and a scent explosion for a new Perwoll fragrance. The business challenge for Henkel was to extend the existing Perwoll product line with a fragrance flanker with a flowery design.
Download the free success case study and find out how:
- jovoto’s design outperformed three creative agencies in consumer validation and reached the market in 2020.
- the project focused on combining modern design and branding to produce the best-ever line extension launch for the household brand